Corporate blogging

There is a lot of discussion and debate about the profitability of the blogosphere, about how justified monetization. Of course, in the area of corporate blogging abroad the situation is different, there is the question of monetization and the spin-off earnings for the blogger at all is less actual - quite enough and the wages received by blogger.

For the reality of the CIS so far that the concept and earnings for the monetization of blogs remains "alive" theme. Different views exist, opinions vary. Conclusion one: the monetization does not contribute to the qualitative development of the blogosphere, but only quantitative. At least in the form in which it thrives here.

Discussion about "splogs" and publication seemed to me very interesting. By the way, as a man in his time a little bit with the question of "splogging" to generate traffic to the target URL, I can say that it really ungrateful, monotonous, and very slow growth of output in the form of unique transitions, not just identified by robots. Evolve through splogging - behold the same reason that the wait for a germ of a tree to get cherry harvest in 5 kg of berries. This is not a salary increase and no citation, but slow "killing" time.

At the same time, there are people who earn huge amounts for personal or corporate blogs. But they are - just so - examples of very different types of monetization. These earnings in the media of its core are business or hobby. They sell high-quality information and raise the level of contact with the outside world for the generation of both direct and passive income on the basis of conduct of their business. Blogs, podcasts, screencasts, video only help them.

So before you become a "great"-monetizator and piously believe that the" blogger-like" projects are really one, please take some facts into account. Some segments bring you happiness and money, well, just think: maybe, just make sense to a thematic and interesting resource that allows you to effectively sell their basic services, to attract direct advertisers and target customers? For this purpose, corporate and personal blogs must be as interesting, which is the main task of the author (not forgetting, of course, on the principles of SEO and the organization of information).